AMD integrates ATI graphics chipset into processor

AMD and ATI UniteConstantly evaluating the market, Advanced Micro Devices completed its $5.4 billion acquisition of ATI Technologies Tuesday, paving the way for its expansion into chipsets and graphics technology.

The company announced a project code-named Fusion that will aim to deliver a PC processor with an integrated graphics processor core by 2008 or 2009, as outlined earlier this year by AMD Chief Technology Officer Phil Hester. Before that becomes a reality, AMD will use ATIs expertise in chipset design to offer its customers the combination of a PC processor and a chipset, which has been Intels strategy for several years.

One of the reasons behind the deal was AMDs desire to offer a more complete product to its PC customers. The chip maker is rubbing elbows with the big PC companies these days, nurturing an extensive portfolio at Hewlett-Packard and a growing presence inside a major PC manufacturer who didn’t use AMD chips for sometime.

Whose processors do you like?

We’d like to hear about whether or not who makes a processor is important when making a purchasing decision, or if performance is truly all that matters. Let us know!

Ed.

Source: CNET News.com

3 Responses to “AMD integrates ATI graphics chipset into processor”

  1. “Who’s processors do you like?”

    It’s “whose” (not “who’s”).

    :)

    (Fixed: Ed)

  2. I’ve used AMD for about 8yrs now with only one bump in the road (the old 400/450’s). I like AMD for their architecture / heat management and honest benchmarking of speed. They are safer to overclock and that makes me more confident, even if I don’t oc a customer. I understand Intel’s new Core 2 Duo is quicker than the AMD X2s and FX’s but what ‘brilliance’ got Intel to convince the world that they had a ‘Core Duo’ to compete with the X2 (which didn’t) only to later claim a ‘new’ core 2 duo? What redundance is that? or did intel really think we would be that stupid to think that a ‘core duo’ was actually two processors? I’ll stick with the honest X2. that’s easy to explain to someone wanting a dual core processor even if the core 2 duo is faster. In the end, I’m trusting AMD a bit more.
    Caviat: I understand that I may have to eat my words when AMD comes out with a 4X4? What will that mean?

    Can’t wait to see what they do with ATI’s technology.

  3. I build PC’s and always used intel for my self, but I’m going to build a new PC and thinking of going with AMD. Because of price, power, and hopefully quality.

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