Digital cameras today offer an every increasing array of features to satiate nearly any fancy. FujiFilm is making strides in developing new features for niche markets in an effort to sell more ‘demographically focused’ products. Once such example is the upcoming Z10fd FinePix – intended for today’s youth market.

Available in a rainbow of colors, the Z10fd features an incredible new technology called ‘IRSimple.’ Those of you who used Palm devices are familiar with the “card beaming” feature, allowing you to send an electronic business card directly to your associates Palm via infrared. 15 years later, no further advances have been made regarding the use of IR technology in favor of utilizing Bluetooth and WiFi for most connections. This feature will allow camera users to ‘beam’ photos to one another in as little as three seconds.